Guohui Chen.
A career in brand growth.

陈国辉 · Founder of TANTU AI and Global Franchise Network (全球加盟网). Entrepreneurship, industry participation and a practical focus on helping businesses get discovered.

Background

From brand discovery
to AI-assisted decisions.

In 2005, Guohui Chen founded Global Franchise Network in Shanghai, building an online platform connecting franchise brands with people exploring business opportunities. That work brought together search visibility, useful commercial information and channel development.

TANTU AI applies this business-growth perspective to a new discovery environment: customers researching through search engines and AI-generated answers. The focus is on making a company’s expertise understandable, its claims verifiable and the next customer action clear.

The historical platform and the overseas TANTU AI service have distinct operating contexts. This website is operated by Tantu (Shanghai) Information Technology Co., Ltd.; the founder’s earlier experience provides background for the approach.

Milestones

An entrepreneurial journey
starting in 2005.

2005 · Founded Global Franchise Network

Established the platform in Shanghai to support franchise discovery and brand channel development. The founding date is documented in the linked 2017 public profile.

2016 · Shanghai business recognition

Recognized in the fifth Shanghai Top Ten Outstanding Young Businesspeople selection (第五届“上海十大杰出青商”). This is an English descriptive translation of the Chinese honor.

2017 · Entrepreneur profile

Featured in Taizhou Television’s “Pride of Taizhou” (《泰州骄傲》), according to the company-provided founder biography. This is media coverage, rather than a separate award.

Industry participation · Jiangsu Chamber of Commerce in Shanghai

Has served as Executive President of the Jiangsu Chamber of Commerce in Shanghai (上海市江苏商会执行会长). The company biography dates the appointment to 2020; a July 2024 Xinmin Evening News report also identifies him in this role.

Leadership perspective

Make expertise useful
to the next customer.

Start with the business

Understand the customer, offering and buying decision before selecting keywords or AI questions.

Build trust with substance

Turn approved product facts, service explanations and practical experience into information a buyer can evaluate.

Keep improving the work

Connect research, publishing, measurement and follow-up through a sustained operating program.

These principles describe TANTU AI’s service approach. Individual honors and association participation do not represent an endorsement of TANTU AI by the awarding body, chamber or media publisher.

Recognition, roles and sources

Founding history and the 2016 recognition are supported by the public profile below. The chamber role is presented as documented service, without asserting an independently verified current term. The television feature and 2020 appointment date come from the company-provided biography. English institution and honor names are descriptive translations; the Chinese names identify the original references.

Profile reviewed 16 September 2026. For company information or a factual correction, contact TANTU AI.

Put experience to work
for your next market.

Discuss your audience, business goals and the evidence your customers need.

Discuss your growth priorities

Guohui Chen.A career in brand growth.

From brand discoveryto AI-assisted decisions.

An entrepreneurial journeystarting in 2005.